Nicole Shaw


Divergence Marketing’s founding director, Nicole Shaw, started her marketing journey before social media made ‘everyone a marketer’. 

After graduating from the IMM Graduate School of Marketing with a BBA Marketing during 2004 in Cape Town she went on to get her PGCE at the University of Cape Town.    


Raised by a successful entrepreneur, Nicole learnt the skills and attributes needed to effectively start and run a business.  As soon as her kids required less of her time, which was in 2017, she started her own marketing business.  


The business has had a few brand image changes as it developed over the years.  Nicole registered Divergence Marketing (Pty) Ltd in 2019 and she’s excited to now finally be living her lifelong dream. 


Nicole is a born entrepreneur with a passion for marketing, which makes Divergence Marketing the perfect business to outsource your digital marketing to.       

The Numbers That Tell Our Story.

+ 0
Years Experience
+ 0
Happy Clients
+ 0
Cups of Coffee

Port Elizabeth Marketing Company

Divergence Marketing is a Port Elizabeth Marketing Company that was born out of a need for personalised Digital Marketing Solutions provided by a passionate team. 


Our team consists of individuals that love business as much as they love marketing.  Our goal is not to be as creative as possible but rather to see our client’s business grow. We thrive on seeing things done differently to get a better result so we invest all our efforts in our client’s business growth. 


Our industry experience ranges from medical, beauty, sports, legal, travel, construction, property development, business coaching, e-commerce, signage and trucking.  We have provided consulting services for start-ups to personalised bespoke services for established businesses that were looking to improve their current Digital Marketing footprint. Our corporate experience is growing, which we’re also enjoying. We have worked with brands in the United Kingdom as well as Dubai.  


Divergence Marketing consists of a friendly and hands-on marketing team that assists B2B, e-commerce and retailers increase enquiries and sales by creating content for your website and social media channels. 


Our years of industry experience means that we’re resourceful and have many ideas to share. Our passion for marketing and seeing companies grow from our efforts makes us a valuable asset to add to your team. We’re also agile and love working with companies in different industries.  

Port Elizabeth Marketing Company

You never get a second chance to make a first impression.

Your digital footprint is everything! A well designed website and a strategic social media presence is usually the first thing people see before initiating contact with you. Make sure that you make an excellent first impression.


Where Results are Standard!

Divergence Marketing specialises in Digital Marketing.  We do all things marketing from creating a digital marketing strategy to its implementation. 

We aim to:

Get In Touch

  • This field is for validation purposes and should be left unchanged.

Get In Touch

  • This field is for validation purposes and should be left unchanged.